As a service

Brand & Identity

Branding? For us, it's a mixture of careful observation and listening.
We are clarifying what is already true for you — but still hidden behind the rush of everyday life. We are not inventing a new story. We are bringing up the one that has existed all along. Just like you.

Our clients

How do you stand out from the competition?

Maybe your brand doesn't stand out from the competition. Maybe the messages don't sound the same across channels. Or maybe your clients don't remember you, even if there's a reason. If any of these sound familiar, you're in the right place.

Your brand creates a first impression, evokes emotion and builds trust even before any customer has spoken to you. Therefore, it must operate clearly, consistently and distinctively in all marketing and sales channels and contact points - in real life.
We help you build an identity that speaks, convinces and lasts.

Our brand and identity services for you

Brand strategy

Bright direction and distinctive, own-looking marketing.

- Without a clear strategy, the brand is easily left fragmented and difficult to remember.

Designing the brand's look

When you want a visual style that feels your own and looks high quality.

- Modern, clear and consistent design increases confidence and recognizability.

Visual identity empowerment

When you need a uniform layout for all channels.

- The customer remembers a brand that looks the same everywhere.

Defining logo, typography, and color scheme

When you crave content that sells and engages.

- Texts and visuals speak, stand out and guide the customer to do the right thing.

Defining Brand Voice and Slogans

Verbal identity determines how distinctive you are. We create ways of expression that speak to your target audience.

Brand Update

When the brand no longer corresponds to the current state of affairs or growth objectives of the company.

- In redefining the brand, we update the identity to today — in a clear and controlled manner.

Marketing-
materials

When you crave visually and verbally coherent materials.

- Sales and marketing work better when the brand is aligned in all content.

Brand guidelines, i.e. brand book

When you need a clear and easy way to keep your brand together.

- A brand book helps teams work together and scale things consistently.

What direction is the brand world heading?

  • Trust is growing especially in B2B.
  • The role of visual recognizability is emphasized in multichannel.
  • Verbal identity emerges as one of the key distinguishing factors.
  • Companies are upgrading their brands to reflect changing markets.
  • Consistency is critical when there are multiple content providers.

A well-designed and distinctive brand and a strong identity will help you differentiate yourself from competitors, especially in markets where products and services are very similar.
When identity is in place, marketing also doesn't feel more burdensome, but easier.

Presentation templates

We create a template tailored to the customer's needs. The template can be a PowerPoint template for presentation and bidding and for building pitch decks. Combining elegance, quality and ease of use, the template is designed to support clear, persuasive and goal-oriented communication in a variety of situations — from internal presentations to sales offers and investor pitches.

The base includes pre-defined fonts, as well as a unified visual look that reinforces the brand in all presentations. The package includes key diatypes, such as header and space header modes, multiple text slide layouts, and ready-made templates for clear positioning of images and other visual content. This ensures that the construction of presentations is smooth and the final result is always visually cohesive and professional.

If needed, we also enable Copilot integration, which allows users to produce branded presentations quickly and nimbly with AI support.

Logo Design

A logo is one of the most important visual elements of a company — often the very thing that first comes to mind about a company or organization. A logo is not just an icon, but a key emblem by which a company is identified and remembered.

A well-designed logo communicates not only the name of the company but also its character, values and goals and builds the desired image. It serves as the company's figurehead at all meeting points. A good logo is clear, timeless and versatile. It works in different sizes and on different platforms — both digital channels and print media. A professionally executed logo supports the credibility and distinctiveness of the company.

Quality logo design takes time. It is not worth waiting too quickly for a ready outcome, as the best ideas often come about through deliberation and maturation. Therefore, when it comes to logo design, it is worth not only choosing the most affordable option, but investing in a solution that will serve the company in the long term.

Website and digital presence

What does your brand look like when a customer encounters it for the first time online? Do you think that your brand identity and value are as strongly conveyed in the digital environment as it is in strategy and visual expression? What if you next discover how we build a website for your brand and a digital presence that impresses in the first encounter.

Behind the references

Eemil “Jusse” Jussila

Web & Graphic Designer
“The unicorn of the advertising agency industry”

Teija Marie Jussila

Copywriter & Graphic Designer
“The ability to say things attractively and understandably — and put AI to work”

Where can we help you?

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